ARTIST QUESTIONS
A pre-order lets the people who love your work pay before the object exists. It funds the production and tells you how many to make.
Say when it ships
Write the expected shipping date in the description, and keep it. A clear date reassures more than a fast one.
Limit the number
A pre-order with a set stock creates a reason to order now. On HYK you set the stock and the page shows how many are left.
Reward early buyers
A signature, a number, a bonus track, a small original: something only those who ordered first will have.
Post news until delivery
The test pressing, the proof, the packing day. A news post on HYK reaches every person subscribed to you, and each one makes the wait part of the story.
Next step: Publish your pre-order on HYK at app.hyk.media. Then read the Physical Drops and News guides.